New Jersey capital grapples with unlicensed cannabis shops

State officials say enforcement is a city issue.

This article has been updated with a comment from the owner of NJ Weedman and to correct a link to the company’s website.

A new social equity marijuana retailer in the New Jersey capital of Trenton – population 89,000 – says his neighborhood is inundated with unlicensed competition from the underground – a problem the city mayor even acknowledged to Green Market Report. But it appears there’s no immediate action underway.

John Dockery, owner of Moja Life on Warren Street in Trenton, opened for business on June 3, but he’s worried about what he says is a “proliferation” of unlicensed competition in the city. He estimated there are at least 18 illegal marijuana stores operating in Trenton – and nine just in his neighborhood.

“We have pop-up shops, like they have in New York City,” Dockery said. “It started off with just one or two, and because they didn’t fix the problem, it led to more people opening. … They’re all around me.”

The story mirrors what’s been seen elsewhere: Unlicensed operators undercut licensed companies by not paying taxes or other business fees.

“They sell $10 eighths, $15 eighths, $20 eighths (of marijuana flower). The lowest eighth I can possibly buy from a wholesaler is probably $23,” Dockery said. “I don’t think any business is going to be able to maintain if they city allows this to continue.”

Dockery said he’s complained to the city and to the state Cannabis Regulatory Commission, but so far officials have declined to take action against any of the shops.

State authorities told Dockery that it’s the city’s job to police cannabis operations in their own jurisdiction, and the Trenton city law department promised an eventual crackdown, but wouldn’t provide a timeline.

“They feel that we have more bigger issues than just cracking down on cannabis shops. We have a high crime rate, a high rate of mentally disabled people. So there are other issues,” Dockery said.

Trenton Mayor Reed Gusciora told Green Market Report that the city wants to support Dockery.

“We do acknowledge there are illegal operators, and that’s been of great concern for the city, but we didn’t want to take any action, one, because the state is not prepared to take action either, and this is more a state regulatory thing,” Gusciora said.

A big part of the concern, according to Gusciora, is the assumption that if a store was closed, it would just open up somewhere else in the city.

“That cycle would only cost police resources and fail to address the root of the problem,” he said.

At least three of the shops – Bud Bandit, Moe Weed, and NJ Weedman – had been granted conditional permits from the CRC, which is the first step on the path toward legal operations. But, Dockery said, the trio started selling far before they’re legally allowed to.

Tahir Johnson, another cannabis businessman who’s awaiting final approval to begin sales at his shop, Simply Pure Trenton, agreed that the unlicensed market has become a significant problem.

“You’re seeing them proliferate, because there aren’t penalties the way there used to be,” Johnson said.

However, he isn’t so keen on a crackdown, because he doesn’t want to see longtime cannabis entrepreneurs from pre-legalization days victimized by essentially a new war on drugs. Rather, he’d prefer the state figure out a way to transition such companies into the legal market.

According to a New Jersey state database, the only retailers fully authorized to sell cannabis legally in Trenton are Moja Life and Theory Wellness.

A spokesperson for the state Cannabis Regulatory Commission wrote in an email to Green Market Report on Friday, “Moe Weed and Bud Bandit are both operating without annual licenses. They are listed on our website as recipients of conditional awards, which do not allow businesses to operate. … Applicants cannot receive annual awards if they are engaged in illegal activity.”

Moe Weed had a conditional award, but it expired in February, meaning it would need to reapply to start the process again.

But Brittany Bennett, CEO of Moe Weed, said the company is not an illegal cannabis shop. Instead, it’s a licensed hemp and CBD store.

“Claims about Moe Weed being an unlicensed or illegal cannabis shop are entirely false. Moe Weed is a CBD and hemp store, and we operate 100% legally within all current city, state, and federal regulations,” Bennett wrote in an email. “We take compliance very seriously and ensure that all our products and operations meet the required legal standards.”

Dockery said there are also questions about Bud Bandit and others advertising what appear to be illegally potent marijuana edibles for sale.

The state limits marijuana edibles to 100 milligrams of THC per package, and yet Bud Bandit has chocolate bars, cookies, and other edibles advertised on its website that have 500 milligrams or more per package.

There were similarly illegal-looking high-potency edibles advertised on Moe Weed’s website, including 1,000-milligram edibles, along with a mixture of hemp-based goods that are even stronger, such as 3,000-milligram edibles of Delta-8 THC. The 2018 Farm Bill legalized hemp-derived products, and New Jersey does not have any laws that specifically prohibit or restrict the potency of these items, Bennett noted, which means the products sold by Moe Weed are in compliance with state regulations.

Representatives for Bud Bandit did not respond to requests for comment.

NJ Weedman founder and owner Ed Forchion said that he’s been selling marijuana openly since before the state legalized the industry in 2021. He’s also been working to get finalized state and city permits, but he said his city paperwork has been stalled since 2022, which he blames on acrimony between him and Trenton city officials. Forchion said he empathizes with Dockery’s frustration, but put the blame on the city for not enforcing its own business license rules and for stalling his dispensary application for more than two years.

“The city itself is what has held me up,” Forchion said, adding that he’s been ready to do business legally since “Day One” of legalization more than three years ago.

Gusciora called the situation “extremely problematic.”

“If the city then cracks down on someone with a provisional license, that’s problematic because you’re taking on the state. So right now, I specifically want to address purely illegal cannabis operators who haven’t even made one step to try to get a legitimate license,” Gusciora said, indicating that Bud Bandit, Moe Weed, and NJ Weedman may get a pass, at least for now.

Dockery said he went to the media as a last resort.

“I don’t want to piss anybody off, but it’s like, enough is enough,” he said.

Avatar photo

John Schroyer

John Schroyer has been a reporter since 2006, initially with a focus on politics, and covered the 2012 Colorado campaign to legalize marijuana. He has written about the cannabis industry specifically since 2014, after being on hand for the first-ever legal cannabis sales on New Year’s Day that year in Denver. John has covered subsequent marijuana market launches in California and Illinois, has written about every aspect of the marijuana trade, and was part of the team that built the cannabis industry’s first-ever trade show, MJBizCon. He joined Green Market Report in 2022.


2 comments

  • JC

    July 1, 2024 at 5:36 pm

    I agree wholeheartedly with John Dockery of Moja Life. It is unfair that his business did all of the necessary actions to secure a license to legally sell cannabis products in the city and now he is being forced to compete with so called pop ups operating illegally and outside of regulations (and also skirting tax liability – both state and local). . This is why so many good businesses close down in Trenton- the Administration is highly disorganized and ineffective when it comes to the public interest and supporting entrepreneurs. There’s no process to simply fine or ticket these other illegal/in sanctioned businesses. . It’s insane that you can get a parking ticket in Trenton faster than you can be fined for operating an illegal cannabis businesses that could potentially cause serious harm since the products are unregulated and do not adhere to state guidelines. The city of Trenton needs to abide by its commitments to Mr. Dockery and those who went through the painstaking process of creating a sustainable, legal business in a community that has had enough “bad news!” Let’s do the right thing, Trenton!!

    Reply

  • Ida B Malloy

    July 1, 2024 at 6:21 pm

    I’m not sure why law enforcement can’t treat illegal cannabis shops the same way they would treat an illegal liquor store or club. These systems should have been in place months ago. There is no protocol or regulation for folks who don’t follow the rules. TOTALLY UNFAIR!

    Reply

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